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Made By Hands, Inc. little hands ~ big ideas™ |
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FOR
IMMEDIATE RELEASE Contact: Dena
Hirschberg July 20, 2003 Made
By Hands, Inc. 773.281.1400 |
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Made By HandsTM
Breaks the Gender Barrier with Boys Arts & Crafts Kit ( “There is a growing trend to create “girl” versions
of toys in categories that have been typically geared towards boys, like
construction or erector-type toys,” says Dena Hirschberg, co-president of
Made By HandsTM which manufactures the
award-winning Make-Your-OwnTM line of
art activity kits. “Well, we’re following that trend, only in reverse! “Our philosophy is to produce unique and fun ways of
letting kids do what they do naturally,” says Ava
Berry, the company’s other co-president. “Young boys love to color, cut &
paste in school, so why shouldn’t they have that kind of creative outlet at
home, too?” Keeping in tradition with the line’s trademark,
Make-Your-Own™ CardsII is simple in
concept, unique in design and constructed of the highest quality. Each kit contains
hundreds of Pop-Outs!™, an awesome array of geometric & whimsical pop-out
cardboard shapes that are perfectly die-cut for little hands so kids can
create easily and independently without a grown-up's help. Kids
can create monsters, trucks, aliens and other whimsical designs on 20
brightly colored paper cards and send them as greeting cards, invitations or
even thank-you notes. The kits also
come with 20 white envelopes, over 500 Pop-Outs!TM in 7 great colors and a glue
stick. All this comes in a kid-friendly,
portable portfolio with Velcro® closures. Make-Your-Own™ CardsII
is already a hit with the target market, “I think it’s really fun. You can use your imagination and there
aren’t any instructions,” says
product tester, Jacob, age 6! Made
By Hands, Inc., a mom-owned company based in |