Made By Hands, Inc.

little hands ~ big ideas™

 

 

FOR IMMEDIATE RELEASE                                                                        Contact:  Dena  Hirschberg

May 27, 2003                                                                                                   Made By Hands, Inc.

                                                                                                                        773.710.8948

                                                                                                                        dena@made-by-hands.com        

 

 

                                                                                                                                 

Made By HandsTM is Made By Moms

 

Chicago-based Made By Hands, Inc. announced today its Make-Your-OwnTM line of children’s art activity kits, with orders being taken by several specialty toy stores, children’s clothing boutiques, stationery stores and bookstores in and around Chicago.

Founded by two moms, Ava Berry and Dena Hirschberg, Made By HandsTM produces innovative products that foster open-ended creativity and inspire children’s natural curiosity about the world.  Make-Your-OwnTM art activity kits fill a significant void in today’s children’s craft market.

“We were always buying craft kits for birthday gifts, holiday gifts and just plain “gift” gifts for our children and their friends,” said Ava.  “They’d looked great on the shelf but when you got them home and opened them up, there was hardly anything in them.  And on top of that, oftentimes you had to follow ridiculously complicated instructions just to end up making exactly what the picture on the box looked like.” 

“We figured if we were frustrated by the choices available, then other moms must be, too,” said Dena. So, Ava and Dena decided to make what they - and other moms - really wanted to buy:  timeless art activity kits that are fun, abundantly filled, and keep children’s attention and imagination for a long time.   Amy Krouse Rosenthal, another Chicago mom, and author of The Mother’s Guide to the Meaning of Life states:  “[It’s] so original!  It’s so obvious; it’s so perfect. It’s really much more engaging than 90 percent of the art projects out there.“

Constructed of the highest quality and packed with hundreds of Pop-Outs!TM  (fun and easy pop-out shapes), Make-Your-OwnTM art activity kits let children create a multitude of unique art projects: picture frames, greeting cards and whimsical puppets.  Simple shapes and vibrant colors inspire children’s imagination. And without instructions telling children what to do or how to create it, Make-Your-OwnTM kits foster independence and emphasize the creative process rather than a specific end-result.

“The best part is that children don’t have to worry about making their project look exactly like the picture on the box,” said Ava. “When children are allowed that kind of open-ended creativity, there’s no end to what they can create.”

 

Made By Hands, Inc., a mom-owned company based in Chicago, Illinois, is the manufacturer of the Make-Your-Owntm line of children’s art activity kits.  These products can be found in specialty toy stores, children’s clothing boutiques, stationery stores, and independent bookstores. Suggested retail price - $17.95.  For more information visit www.made-by-hands.com